Or in a startup whose product category develops so fast that new players are launching to market almost every day? Or helping a client who is struggling in the face of the competitors’ established reputation?
As a designer, you can’t always influence a business model or a value proposition. However, as a designer, you are completely in control of helping a new company get noticed by making them radically different from the competition and their product more emotionally memorable to early adopters.
In my talk I shared three steps of visual design strategy that help you reach this golden goal.
Download PDF with key takeaways and links to resources: