Or in a startup whose product category develops so fast that new players are launching to market almost every day? Or helping a client who is struggling in the face of the competitors’ established reputation? 

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As a designer, you can’t always influence a business model or a value proposition. However, as a designer, you are completely in control of helping a new company get noticed by making them radically different from the competition and their product more emotionally memorable to early adopters.

In my talk I shared three steps of visual design strategy that help you reach this golden goal.

Download PDF with key takeaways and links to resources:

or watch the video recording of my talk.