Making data ownership look different and human

Jolocom_rebranding-Nezhynska-blockchain-on-the-move

00
01
02

approach

Jolocom_rebranding-Nezhynska-stakeholders
Jolocom-nezhynska-project-scope

01
02
03

design research

Jolocom_rebranding-Nezhynska-blockchain-research
Jolocom_rebranding-Nezhynska-design-taboo

02
03
04

brand
foundation

Jolocom blockchain rebranding brand personality Nezhynska
Jolocom blockchain rebranding Nezhynska visual language foundation
Jolocom blockchain rebranding Nezhynska icons
Jolocom blockchain rebranding Nezhynska imagery foundation
Jolocom blockchain rebranding Nezhynska imagery foundation
Jolocom blockchain rebranding Nezhynska imagery foundation
Jolocom blockchain rebranding Nezhynska infographics
Jolocom identity on blockchain rebranding Nezhynska slide decks

03
04
05

rebranding pilot

Jolocom blockchain rebranding Nezhynska pitch deck

04
05
06

SmartWallet update

Jolocom_rebranding-Nezhynska-smartwallet-onboardingUI

05
06
07

website redesign

Jolocom_rebranding-Nezhynska-web-navigation
Jolocom_rebranding-Nezhynska-webdesign-resources
Jolocom blockchain rebranding Nezhynska web design mobile
Jolocom identity on blockchain rebranding Nezhynska webdesign events
Jolocom_rebranding-Nezhynska-team
Jolocom blockchain rebranding Nezhynska web design
Jolocom identity on blockchain rebranding Nezhynska micro interactions

So many tech brands blur against the background of competition by trying to be brighter, more blue and with an increased gradient. 

Jolocom has avoided this by speaking its own visual language and as a result has become easily recognized in the market. 

Jolocom-brand-guidelines-cover02-Nezhynska
Jolocom-brand-guidelines-content-Nezhynska

06
07
..

brand
guidelines

Jolocom-brand-guidelines-Nezhynska-flatplan
Jolocom-Logbook-art-direction-Nezhynska-tmbn01-3
Jolocom-Logbook-art-direction-Nezhynska-tmbn03

ⓒ 2024. No tracking on this website. Enjoy privacy!